15 December 2017
TrustPilot Approved Online Retailers
When you’re shopping online, you can’t help but feel a little vulnerable. It helps to know that the retailer you’re choosing takes notice of the reviews placed for it, and they care about customer feedback. Take Firesonline for instance – a national wood burning stove supplier.
FiresOnline have utilised the TrustPilot review system in order to showcase reliable and credible reviews from customers which have purchased their products, and put them out there on the internet in order to showcase authentic customer experiences for those who are slightly worried about online purchases.
You might roll your eyes and you might consider the fact that curating reviews is certainly a Thing. Should a retailer put their reviews in the public eye, of course a retailer can cherry pick the best reviews to put up there, right? They’re more than capable of taking the best of the best and ignoring bad ones. They run their websites, so who is to say that the 5 star rating they’re currently displaying is real, or false?
There’s a system out there called TrustPilot, and it was developed to keep accurate reviews first and foremost. This third party website cannot be edited by the retailer, and it allows customers to leave reviews for a business with absolutely no danger of the business being able to remove unflattering ones or even request for them to be edited – but the business in question can directly respond to reviews and attempt to make the matter right.
This of course is endlessly useful to the customer. How else exactly would allow you to see how exactly a retailer handles the art of service, and whether or not they are interested in sorting out problems, if not that?
The age of going to a physical retailer for purchases is coming to an end, and the internet has enabled so many people to get what they want extremely quickly. This has caused the decline of the high street and the out of town retail park, but it’s comforting to know that if anything, the very public nature of reviews will mean that customer service can now be examined by anyone.